- What is the Women-Owned Initiative?
- How to tell if a business is women-owned
- Dr. Brite is a women-owned business
What is Women-Owned?
Around the world, women-owned businesses supply a wide variety of products sold in retail stores everywhere. The Women Owned initiative allows consumers to identify those items made by women-owned companies while shopping.
This Women-Owned initiative is managed by Women Business Enterprise National Council (WBENC) and WEConnect International. The two non-profits are dedicated to advancing the success of Women’s Business Enterprises (WBEs) in the United States and across the globe.
The Women-Owned Certification
Through certification, the WBENC and WEConnect International validate that a business is 51% owned, controlled, operated and managed by a woman or women. Certified WBEs have access to supplier diversity and procurement executives at hundreds of multinational corporations.
Women-Owned certified companies also have access to mentoring, education and capacity development, and the opportunity to network and connect with other women-owned businesses.
The Women-Owned Logo
The Women-Owned logo was designed to help customers recognize products that are made by women-owned businesses. The goal of the logo is to make consumers aware of the quality items created by women-owned companies and to help these women grow their businesses. Just look at our Dr. Brite labels and you’ll see it.
Who is eligible for the logo?
Any WBENC-Certified or WEConnect International Certified business in good standing may utilize this logo under trademark. This means any business using the logo is at least 51% owned and operated by a woman. Read about the fabulous Dr. Brite founders below!
Why Buy from Women-Owned Businesses?
When you purchase women-owned products, it helps increase the sales of women-owned businesses, which helps them continue to succeed. You are not only supporting the individual business, but the entire economy as well.
Did you know that women-owned businesses are growing at one and a half times the U.S. national average? Woah! They’ve also contributed more than 1.5 trillion dollars to the U.S. economy, employed nearly 7.9 million people and added 340,000 jobs since 2007.*
Dr. Brite is Women-Owned
Started by a doctor/mom duo, Dr. Brite delivers health, beauty, and oral wellness products for adults, children and pets. Sisters Pooneh (a dentist) and Paris (a cancer surgeon), combined their years of professional experience to develop everyday personal care items that were safe for their families and patients.
Share this information about women-owned businesses on Facebook and Instagram, and use the hashtag #BuyWomenOwned to show your support.
*According to the Women Owned Website.